"En tradition i ny tappning"
Design collaboration for S:t Eriks Brewery
Design collaboration for S:t Eriks Brewery
"En tradition i ny tappning" was a design collaboration between me and senior designer Chris Martin from Massproductions, for S:t Eriks Brewery. For this project, I designed a glass while Chris designed a beer tap.
In my design, I drew inspiration from the Northern Star, a shape that I also found in the logotype of S:t Erics. I connected the star to Stockholm and its inhabitants, whom the brewery sees as leading stars. I thought of the dreamers, who play with the form and bring the city forward.
The design was screen-printed onto hand-blown glasses by BOBO. A limited amount of the glasses were sold at Esteriör in Stockholm. The glasses and the beer tap were also in use at restaurant Bleck in Stockholm.
Design Agency: AWB (A world beneath)
Art Director: Jan Jörs
Photography: Christopher Hunt
Design Agency: AWB (A world beneath)
Art Director: Jan Jörs
Photography: Christopher Hunt
